Calamain is one of the most prestigious manufacturing labels in Morocco and is known for its high standards and skilled craftsmanship, with more than 20 people employed in the ateliers who produce embroideries and ancient beadwork techniques to preserve all the richness of Moroccan heritage. In 2020, Calamain launched its own fashion brand, which was presented at the Morroc Fashion Week collection. The Calamain line showcased a series of dynamic textured garments. Couture for women and men no gender. Colourful embroidered jackets coupled up with colourful pants and shirts. Each item featured distinctive and intricately patterned motifs that highlighted the highest standards of craftsmanship. A fabulous show!