MEN'S FALL-WINTER
2023/2024 COLLECTION
Paris Fashion Week
17 - 22 JANUARY 2023
Vuarnet is the iconic French eyewear mountaineering brand founded by Jean Vuarnet and optician Roger Pouilloux in 1957. Jean Vuarnet, a talented French skier, won the Olympic downhill gold medal at the 1960 Squaw Valley Winter Olympics. A great lover of mountains and nature, he notably created the Avoriaz ski resort in 1966, the first French resort without cars, with an avant-garde vision of eco-responsibility.
Today, Vuarnet produces its mineral glass lenses in its own French factory, using traditional manufacturing methods unchanged since its inception. Vuarnet mineral glasses, 100% natural and recyclable, provide the best protection against sunlight reflection thanks to LynxTM technology. Since 1957, the brand has offered timeless classic iconic frames that are still bestsellers. Vuarnet embraces its roots in 1960s skiing, nostalgia for craftsmanship, and the art of living in the French mountains.
VUARNET
MEN'S FALL-WINTER
2023/2024 COLLECTION
For the Fall-Winter 2023 season, artistic director of Vuarnet - Boramy Viguier wanted to pay homage to what Vuarnet's founder stood for through duality, by blending active silhouettes and hi-tech garments with more artisanal and locally made knitwear and alpinewear. Austere, dark and severe silhouettes in technical three-layered clothes mix with artisanal chunky knit jacquard and heavy cotton parkas, made with the same technique used for alpinism from the 60s. They offer the best comfort for snow, all made in France.